At the origin of the idea of the partnership between FRAC and SNCF Gares & Connexions by end 2011, giving birth to this event celebrating 30 years of FRAC in 30 stations in 2013, entreprisecontemporaine® is also at the origin of the choice, in close collaboration with FRACs, of some fifteen works shown at stations, with highlights such as Alain Bublex in Montpellier (production with Vinci Construction France) and Franck Scurti in Toulouse (mediation with Laboratoires Pierre Fabre).
Here is one of them :
Jocelyn Cottencin, Oxygen consumption is différent from one individual to the other, Rennes station, Summer 2013
© Jocelyn Cottencin and FRAC Brittany
© photo entreprisecontemporaine 2013
Monumental illumination or contemporary fresco, the work presents itself as an inverted graffiti and reveals letters in reserve on a vegetal background. It is thus the wall itself which transpires and composes a message: “The consumption of oxygen is different from one individual to another”.
Conceived in an adhesive cut from a digital model, this work is the result of a performance realized in situ, with chalk, from which there are still photographs. For Jocelyn Cottencin, graphic design is an “expanding organic matter”, a metaphor for nature that comes back to the onslaught of all human construction. The typography of letters, Floréale, was invented by the artist in 2003.
Look at history
An art from the street, an art for all: this is what Hector Guimard seeks when designing his famous entries of the Parisian Metropolitan. On a background of architecture with vegetable forms, letters stand out for the first time in a typography accorded to this idea of organic proliferation. One of the origins of graffiti ?
Look at our society
“The consumption of oxygen is different from one individual to another”: the fragility of nature and the singularity of the individual are suggested in these few words. Introduced in the station, symbol of urbanism by excellence, place of all breaths, the work questions here our relationship to the environment and to others.
Born in 1967, lives and works in Rennes. Fellow from Ecole Nationale Supérieure des Arts Décoratifs in Paris, he combines photography, video, installation and graphics and introduces art in open and moving public spaces.